Business Development Manager - Hang Seng Insurance - Hang Seng Bank (HK)

Some careers have more impact than others.
 
If you’re looking for a career where you can make a real impression, join Hang Seng and discover how valued you’ll be. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, Hang Seng offers opportunities, support and rewards that will take you further.

Business Development Manager

Drive profitable growth by identifying, developing, and converting new business opportunities across agreed insurance products and distribution channels. Build and manage a strong pipeline, deepen partner/client relationships, and work cross-functionally to deliver sustainable revenue and customer outcomes.

Principal Responsibilities

Business Planning and Performance

• Develop and execute a business development plan aligned to revenue, margin, and growth targets.
• Identify new market segments, customer needs, and product opportunities using data and market insight.
• Conduct precase and maintain accurate pipeline reporting, forecasting, and activity tracking.
• Develop annual and quarterly business plans aligned with bank partner goals. 
• Analyze sales data, identify gaps, and implement tactical action plans. 
• Monitor and report area performance against key metrics (AUM, premiums, penetration, persistency).

Sales Enablement & Coaching

• Conduct joint business reviews with Sales Managers.
• Deliver targeted training sessions for Relationship Managers, Insurance Specialists on product positioning, sales techniques, and client profiling. 
• Sales platform support and end to end sales process (e.g. SFP FNA)

Partner management

• Build and manage relationships with bank partners.
• Drive localized sales initiatives and celebrate successes with motivation.
• Represent the company at industry events and partner meetings to strengthen brand presence.

Performance & continuous improvement

• Monitor performance against KPIs (new business, conversion, persistency/retention, loss ratio/margin where applicable).
• Provide market feedback to product and underwriting to improve proposition competitiveness and customer experience.
• Contribute to sales playbooks, partner enablement, and process improvements.

Requirements

• Bachelor’s degree in Business, Finance, Economics, or a related discipline. Relevant insurance qualifications / licences preferred (market-dependent).
• Minimum 7 years of proven business development or sales experience within the insurance, brokerage, or financial services industry. High Net Worth (HNW) or bancassurance experience is highly preferred. 
• Strong drive and influencing skills
• Team players, passionate and independent in driving and handling counterparts
• Proficiency in English, Cantonese, and Mandarin is usually required, especially for engaging with regional and Mainland China clients.
• Proficiency in MS Office (Word, Excel, PowerPoint)