AVP, Marketing, Private Banking & Wealth Management Department

Responsibilities:

• To conduct market research, understand customer needs and behaviors and identify market expansion opportunities
• To plan the brand building strategy, organize and plan brand promotion activities, public relations, and customer experience events both online and offline for high-net-worth clients
• To maintain good relationships with external media, suppliers, and partner institutions
• Gather and analyze data and feedback periodically, making informed business recommendations for continuous improvement

Requirements:

• Bachelor’s degree or higher in Business Administration, Marketing, Economics, Finance, or a related field
• Minimum 5 years of experience in segment management and business strategy development is preferred
• Extensive knowledge and practical experience in business development and marketing planning
• Good written and communications skills in English, Putonghua and Cantonese
• Proficiency in MS Office (PowerPoint, Excel and Word)