Job Summary
• Implement a full range of communications strategies, including corporate, business, executive and crisis, mandates with a view to enhance Standard Chartered Hong Kong’s reputation and brand.
• Develop and foster strong relationships with internal and external stakeholders, especially media.
• Manage social media proactively and reactively
• Good understanding of the Bank businesses, products as well as capabilities, dynamics and potential issues affecting the firm and the banking industry.
Job Responsibilities
- Support the CEO and senior executives of Standard Chartered Hong Kong in various media engagements from developing speaking point and media FAQs to media handling.
- Support the Bank’s external profile and narrative building by crafting compelling content, lining up interviews, developing press materials.
- Engage and align key messages with different internal and external stakeholders including staff, investors, media, community, regulators.
- Work closely with the Bank’s Group Communications team and other internal stakeholders to deliver Group’s communications objectives and ensure alignment of local communications with those of the Group.
- Manage the Bank’s social media content and accounts
- Provide support on issues management especially during crisis situations. Mitigate reputational risk by monitoring/managing social and mainstream media with an anticipatory approach and right judgement call.
- Implement a full range of communications strategies, including corporate, business, executive and crisis, mandates with a view to enhance Standard Chartered Hong Kong’s reputation and brand.
- Develop and foster strong relationships with internal and external stakeholders, especially media.
- Manage social media
Job Requirements
- Bachelor Degree in Communications, Public Relations, Journalism or related disciplines
- Over 12 years of work experience, preferably in communications, media & social media management, issues management and content development.
- Good command of English and Chinese languages, both spoken and written
- Sound knowledge of different media platforms
- Strong stakeholder engagement, influencing and negotiation skills
- Experience in putting forward the company position with internal and external stakeholders
Role Specific Technical Competencies
- Media Management
- Issues Management
- Social Media Management
- Planning: Strategic, Tactical
- Knowledge of public affairs
- Knowledge of banking and customers