Assistant Marketing & Communications Manager

At the moment, we are looking for a Assistant Marketing & Communications Manager to join our professional team at The Royal Garden Kowloon East. 

Job Responsibilities:

• Assist in the development and implementation of a strategic marketing communications plan that aligns with the hotel’s objectives to enhance overall performance
• Work closely with teams (Food & Beverage, Meetings & Events, Sales, Revenue Management) to create effective marketing promotions
• Assist in managing the hotel's brand positioning and image, ensuring consistent messaging across all marketing channels
• Build and maintain strong relationships with media partners, bloggers, influencers, and stakeholders to enhance brand visibility and generate positive publicity
• Update and maintain the media database, conduct proactive and reactive pitches, and stay informed about industry trends
• Analyze customer feedback and reviews to identify improvement areas, implementing changes to enhance satisfaction
• Plan and execute online campaigns, eShop, eDM, and joint promotions, coordinating marketing events with third parties
• Assist in managing hotel digital marketing channels including social media platforms and online reviews
• Create and proofread high-quality promotional materials such as press releases, brochures, and collateral in English and Chinese

Job Requirements:

• Bachelor’s degree in Marketing / Public Relations / Hotel & Catering Management or related discipline
• Minimum of 4 years of experience in marketing communications, preferably in hospitality industry
• Strong sales-driven mindset combined with creativity and business acumen
• Demonstrated leadership abilities and experience in team management
• Proficiency in marketing automation tools, digital marketing platforms, social media management, and content creation.
• In-depth knowledge of digital marketing and social media platforms
• Strong analytical skills for data interpretation and data-driven decision making.
• Creative thinking and problem-solving abilities to develop innovative marketing campaigns
• Ability to work under pressure, meet deadlines, and manage multiple projects simultaneously
• Proficient in MS Word, Excel, PowerPoint and Chinese Word Processing
• Knowledge of photography, video editing, Photoshop, and platforms like Facebook, Instagram, WeChat, Weibo, and Snapchat is advantageous
• Excellent spoken, written and reading ability in English, Cantonese and Mandarin
• Assist in managing hotel digital marketing channels including social media platforms and online reviews
• Create and proofread high-quality promotional materials such as press releases, brochures, and collateral in English and Chinese