Marketing Communications Manager (Payment Business)

Bank of China (Hong Kong) Limited

Job No.: 499626
Employment Type: Full time
Departments: Personal Banking Risk And Integrated Management Department
Job Functions: Project Management, Marketing

Responsibilities

  • Develop and implement integrated marketing communication strategies that align with overall business objectives and brand positioning.
  • Create compelling content for various platforms, including in-app, websites, social media, press releases, and internal communications, ensuring alignment with brand voice and messaging guidelines.
  • Collaborate with cross-functional teams, including product, growth, and executive leadership, to gather insights and craft targeted messaging that resonates with key stakeholders.
  • Manage and optimize the marketing communications calendar to ensure timely delivery of campaigns and communications.
  • Analyze and report on the effectiveness of communication initiatives, using data-driven insights to refine strategies and improve engagement metrics.
  • Stay abreast of industry trends and emerging technologies to ensure communications strategies are cutting-edge and effective.

Required and Preferred Qualifications Required:

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 3+ years of experience in marketing communications, public relations, or a similar role within a corporate environment.
  • Proven track record of developing and executing successful marketing campaigns that drive engagement and business results.
  • Exceptional written and verbal communication skills, with the ability to convey complex ideas clearly and persuasively.
更多工作資料
薪酬 薪金面議
工種
  • 銀行 · 金融服務 - 一般 · 其他
工作地點
  • 中環
僱用形式
  • 全職
教育程度
  • 學士

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