Digital Marketing Officer

Job Description

• To formulate and execute marketing and sales strategies to increase revenue;
• Supervise and optimize operation of daily data traffic, digital marketing campaigns so as to remain in-line with the Company’s business strategies;
• Assist in planning, developing and implementing to boost marketing exposure via usage of various social media and online channels;
• Research and analysis the market trend to identify new channel/ co-branding opportunities, and bring new insights to the team;
• Brand awareness opportunity / influencer marketing;
• Manage and monitor the day-to-day performance of social and online marketing platforms;
• Drive content creation and traffic (e.g Social media Ads, Google Analytics 4,Google Ads);
• Tracking effectiveness of marketing campaigns and reporting findings to the executive team;
• Plan and implementation of SEO technical and on-page optimizations
• Stay informed about the latest SEO industry updates.