(Senior) Segment Manager (Business Banking)

Bank of China (Hong Kong) Limited

Job No.: 498813
Employment Type: Full time
Departments: Personal Banking and Wealth Management Department
Job Functions: Strategic Planning, Marketing


  • Execute business banking business development strategy, market expansion strategy, and annual business plans. Measure their effectiveness to achieve target business and profitability KPI.
  • Develop feasible marketing plans including but not limited to customer acquisition, cross-selling and upselling strategies and media promotion to enhance business banking customer management.
  • Communicate and coordinate with various departments on business implementation and project detail to ensure proper operation and maintenance of projects.
  • Monitor business progress, report business data, prepare summary, analysis and reporting materials on a regular/ad hoc basis.
  • Communicate and cooperate with product departments to continuously optimize processes and enhance customer experience.
  • Understand laws and regulations, market dynamics, industry conditions and risk management of business banking business.
  • Research and analyze regional policies to formulate regional development, business strategies and supporting service plans in conjunction with actual circumstances.


  • Degree or above with major in Business Administration, Marketing, Economics, Finance or related discipline
  • At least 3-5 years working experience in segment management and business strategy management, including 2 years of which in managerial level and retail banking business
  • Profound knowledge and experience in Business development / Marketing planning
  • Knowledge in projects about financial industry and experience in segment project management
  • Excellent communication and negotiation skills with good command of English and Chinese
  • Applicants with more experiences will be considered as Senior Manager
薪酬 薪金面議
  • 銀行 ‧ 金融服務 - 零售銀行服務
  • 銀行 ‧ 金融服務 - 一般 · 其他
  • 全職
  • 長期
  • 碩士
  • 學士


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